BSNL Launches IFTV Pilot in UP East in partnership with OTTplay



Bharat
Sanchar
Nigam
Limited
(BSNL),
India’s
Trusted
Telecom
Partner,
today
further
expanded
the
IFTV
offering
to
UP
East

a
groundbreaking
initiative
set
to
redefine
entertainment
for
millions
of
Indians. 




BSNL
Partners
with
OTTplay
to
Launch
IFTV
Pilot
in
UP
East




BSNL’s

IFTV

brings
over

500+
live
TV
channels
,
including
premium
channels,
to

FTTH

users
in
UP
East,
free
of
cost.
Following
the
success
of
its
pilot
launch
in
Puducherry,
this
marks
the
first
rollout
of
the
service
in
UP
as
a
pilot
for
FTTH
users.
The
expansion
showcases
BSNL’s
commitment
to
integrating
cutting-edge
entertainment
into
everyday
life.
This
service
delivers
high-quality
entertainment,
making
digital
content
easily
accessible
to
all
BSNL
users,
irrespective
of
their
plans;
at
no
cost
to
all
its
FTTH
customers
of
UP
East. 





Why
Choose
IFTV?


  • Unlimited
    Entertainment
    :
    Apart
    from
    live
    TV,
    enjoy
    movies,
    web
    series,
    and
    documentaries
    in
    multiple
    languages,
    all
    at
    no
    cost.



  • Seamless
    Technology
    :
    Powered
    by
    BSNL’s
    secure
    mobile
    intranet,
    IFTV
    ensures
    uninterrupted
    streaming
    with
    exceptional
    video
    quality.



  • Future
    Expansion
    :
    After
    UP
    East,
    IFTV
    will
    be
    rolled
    out
    to
    Maharashtra,
    Bihar
    &
    Jharkhand
    in
    February
    2025,
    with
    nationwide
    availability
    planned
    soon.

     




BSNL
Chairman
and
Managing
Director
Mr.
A
Robert
J
Ravi
I
T
S
, Thought,
With
IFTV,
through
our
partners,
BSNL
is
giving
every
customer
the
power
to
access
entertainment
on
the
go,
‘anytime,
anywhere’,
free
of
cost,
irrespective
of
the
plan
they
are,
making
it
a
perfect
alternative
to
the
outdated
PRBT
systems;
by
combining
cutting-edge
technology
with
top-tier
content.
BSNL
will
be
one
of
the
first
telecom
service
provider
to
revolutionize
its
old
PRBT
by
offering
this
groundbreaking
service
.”





Co-founder
and
CEO
of
OTTplay,
Avinash
Mudalia
r
shared, “With
new
IFTV
innovation,
we’re
proud
to
bring
world-class
entertainment
to
BSNL
customers
across
India.
Together,
we’re
unlocking
the
magic
of
cinema
and
entertainment
across
genres,
languages,
and
regions
and
redefining
how
BSNL
customers
experience
digital
entertainment
in
India
.”





Transforming
Digital
India

With
this
partnership,
OTTplay
and
BSNL
together
promote
digital
inclusion
and
are
responsible
for
fostering
connectivity
in
rural
and
urban
areas.
By
combining
BSNL’s
extensive
network
reach
with
OTTplay’s
engaging
content,
the
partnership
aims
to
pave
the
way
for
a
digitally
connected
India
where
every
citizen
has
access
to
quality
services,
anytime
and
anywhere.





About
OTTplay

OTTplay
is
India’s
OTT
super
app
and
a
pioneering
OTT
aggregator
that
uses
AI-based
recommendations
to
revolutionize
content
discovery
and
consumption.
With
the
introduction
of
OTTplay
Premium,
the
platform
now
offers
a
curated
selection
of
content
from
40
premier
OTT
platforms
which
are
personalized
based
on
each
user’s
unique
preferences
.