Maha Kumbh Police Equipped with Eveready Siren Torches for Effective Crowd Management for a Safer Maha Kumbh 2025

In
an
endeavour
to
ensure
the
safety
and
security
of
millions
of
devotees
attending
the
Maha
Kumbh
Mela,
this
year,
Maha
Kumbh
Police
is
further
enhancing
safety
at
the
event
with
support
from

Eveready
Industries
India
Ltd.,
the
country’s
leading
flashlight
and
battery
manufacturer.
As
part
of
the
initiative,
Police
personnel
deputed
for
the
grand
duo-decennial
occasion
will
be
equipped
with
5000
Eveready
Siren
torches,
featuring
a
powerful
safety
alarm,
to
help
maintain
order.
In
addition,
safety
norms
will
be
propagated
across
56
police
stations
within
the
Mela
premises.

Eveready
supports
Maha
Kumbh
Police
with
5000
Siren
Torches
to
make
Maha
Kumbh
Safer

The
Maha
Kumbh
Mela
2025,
a
once
in
a
lifetime
event,
is
expected
to
draw
approximately
400
million
pilgrims
this
year.
Given
its
sheer
magnitude,
it
will
be
paramount
for
authorities
including
the
Maha
Kumbh
Police
to
ensure
a
peaceful
and
transformative
experience
for
all
devotees
at
the
event.
To
contribute
to
this
objective,
Eveready
has
stepped
forward
to
present
its
latest
innovation,
the
Siren
Torch
DL102,
to
the
Maha
Kumbh
Police.

Eveready
Ultima
Batteries
&
Siren
Torches
will
also
be
prominently
visible
across
the
Kumbh
VIP
Dome
City
and
various
parts
of
the
holy
city.

Commenting
on
the
initiative,

SSP
Kumbh
Mela,
Shri.
Rajesh
Dwivedi,
said,

“We
have
made
extensive
arrangements
for
the
safety
and
security
of
pilgrims.
Eveready’s
Siren
torches
will
also
be
an
important
part
of
this
arrangement.
It
will
definitely
help
strengthen
our
efforts.”

 The
Eveready
Siren
Torch,
while
serving
as
a
traditional
flashlight,
transforms
into
a
powerful
and
empowering
safety
device
with
a
100dbA
sound
alarm
that
can
be
activated
by
simply
pulling
an
attached
keychain.
As
part
of
this
initiative,
Eveready
will
undertake
a
practical
demonstration
for
the
Maha
Kumbh
Police
to
showcase
the
dual
functionality
and
utility
of
the
device. This
versatile
and
pocket-friendly
flashlight
which
is
more
than
just
a
product,
is
a
symbol
of
safety,
empowerment
and
the
ability
to
raise
one’s
voice
in
critical
moments.

Anirban
Banerjee,
Sr.
Vice
President
&
SBU
Head
(Batteries
&
Flashlights)
at
Eveready
Industries
India
Ltd.,
said,

“The
Maha
Kumbh
Mela
is
one
of
the
world’s
largest
congregations
and
this
year
the
44-day
long
spectacle
is
expected
to
draw
unprecedented
visitors.
Over
the
years,
police
has
consistently
done
a
commendable
job
by
efficiently
managing
large
crowds
thereby
safeguarding
millions
of
pilgrims
during
their
spiritual
journey.
This
year,
we
are
proud
to
join
forces
with
the
Maha
Kumbh
Police
equipping
them
with
the
powerful
Siren
Torch
to
assist
them
in
effective
crowd
management
and
maintaining
a
safe
environment.” 

Link
to
the
teaser
video:

www.youtube.com/watch?v=FlC9rUFIC58

The
Siren
Torch
will
further
help
the
police
manage
vast
crowds
while
simultaneously
enhancing
surveillance
and
security
measures
at
the
venue.
Furthermore,
the
Maha
Kumbh
Police
and
Eveready
will
also
display
emergency
contact
numbers,
at
prominent
police
posts,
to
help
attendees
reach
out
to
relevant
authorities
in
case
of
any
crisis.

The
revolutionary
DL102
Siren
Torch
is
an
indispensable
instrument
and
stands
as
a
beacon
of
confidence,
giving
individuals
especially
women,
the
assurance
to
push
boundaries
and
explore
horizons
without
compromising
on
their
safety.
This
powerful
device
empowers
them
to
move
forward
boldly
and
carefree
transforming
moments
of
hesitation
into
opportunities
for
fearless
advancement.

About
Eveready
Industries
India
Limited

With
a
legacy
spanning
over
a
century,
Eveready
Industries
India
Ltd.
(www.evereadyindia.com)
has
continually
evolved
to
meet
the
dynamic
needs
of
consumers.
In
2023,
the
company
embarked
on
a
transformative
journey,
marked
by
the
unveiling
of
its
new
infinity
logo
and
the
empowering
tagline
“Give
Me
Power,
Give
Me
Red.”
The
pivotal
year
also
witnessed
the
introduction
of
Eveready’s
cutting-edge
go-to-market
strategy,
reinforcing
its
commitment
to
innovation
and
customer
satisfaction.

At
the
heart
of
Eveready’s
innovations
lies
the
launch
of
its
New
Ultima
Alkaline
battery
in
2023,
meticulously
designed
to
cater
to
the
discerning
needs
of
today’s
consumers.
Eveready’s
steadfast
dedication
to
providing
top-tier
quality
and
reliability
has
positioned
the
company
as
India’s
No.
1*
battery
and
flashlight
brand.

Since
its
inception
in
1934,
Eveready
has
been
at
the
forefront
of
the
dry
cell
battery
market,
enriching
the
lives
of
millions
with
portable
energy
and
lighting
solutions.
The
company’s
iconic
catchphrase
“Give
Me
Red”
has
become
synonymous
with
trust
and
dependability,
resonating
with
consumers
across
generations.

Eveready’s
commitment
to
excellence
extends
beyond
product
development.
With
manufacturing
facilities
strategically
located
across
six
locations
in
India,
equipped
with
state-of-the-art
technology
platforms,
the
company
upholds
the
highest
operating
standards.
Eveready’s
facilities
adhere
to
stringent
quality
(ISO
9000),
environmental
(ISO
14000),
Occupational
Health
&
Safety
standards
(ISO
45000)
and
Energy
management
system
(ISO
50000),
reflecting
its
dedication
to
sustainability
and
responsible
manufacturing.

Backed
by
a
Research
and
Development
(R&D)
facility
approved
by
the
Indian
National
Accreditation
Board
for
Testing
and
Calibration,
Eveready
continues
to
drive
innovation
and
set
industry
benchmarks.
The
company
remains
steadfast
in
its
mission
to
enrich
lives
through
reliable,
innovative
energy
solutions,
lighting
the
way
for
a
brighter
tomorrow.