Renault has a clear objective to grow its presence in India and Renault India continues to be an important part of Groupe Renault’s global expansion plans. With a developing product portfolio, Renault has more than 6 lakh customers in India. Renault has also expanded its network reach to more than 370 sales and 450 service touchpoints. These include 257 service workshops and 215 Workshop-On-Wheels locations. Along with an expanding network as well as an increasing product range, Renault will continue its laser-sharp focus on complete customer delight as a part of its customer strategy. This customer strategy has been yielding extremely positive results on customer experience for Renault India. This transformation has been led by Bhimsen Gulabani, Head - Customer Care, who continues to drive innovative actions for the organization on this front. A business leader and strategist having more than 25 years of industry experience in Indian and Global markets, Bhimsen has extensive exposure across various domains in sales & marketing, network development, customer service including after-sales operations, planning & strategy, customer quality and CRM. Renault has already introduced several customer focused breakthrough initiatives which include faster after-sales operations, network productivity and efficiency improvement, an efficient call centre, digitised operations amongst others. To cite one example – the MY Renault India customer application, which now serves as a benchmark for Groupe Renault, has redefined digital experience for customers in the automotive domain. As part of its aggressive mid-term plans in India, Renault will continue to introduce and design key projects that will be aimed to further strengthen its focused approach on ensuring customer delight.

Renault India has launch Renault Le Club, an innovative initiative aimed at bringing together the Renault community across the country. This program combines three customer-focused initiatives under a single brand, demonstrating Renault’s commitment to its valued customers.

Renault Le Club is designed to create a stronger bond between Renault and its customers by offering a comprehensive approach that goes beyond traditional car ownership. The program offers various benefits tailored to different aspects of the customers’ journey.

Renault Le Club Loyalty Rewards takes customer appreciation to the next level by offering exceptional loyalty offers to both the customer and their family. Customers can enjoy extra cash benefits worth upto Rs. 20,000 for every repeat or additional Renault purchase, along with a comprehensive ‘peace of mind’ package that includes a 3-year warranty, 3-year roadside assistance, and a 3-year AMC package.

Renault Le Club Referral Program encourages current Renault customers to share their passion by referring friends and family to the Renault family, anywhere across the country. This program redefines automotive referrals, providing exciting benefits for the referrer on every successful referral, making it a rewarding experience for both the referrer and the new Renault member.

Renault Le Club Community Drives offers a platform for Renault owners to connect and take part in exciting drives that celebrate their shared passion for driving. It also provides an opportunity for community members to contribute to social causes through different Corporate Social Responsibility (CSR) initiatives.

Commenting on the launch, Mr. Sudhir Malhotra, Vice President Sales Marketing at Renault India Private Limited (RIPL), expressed his excitement about the launch, stating, “Renault Le Club reflects our commitment to creating not only a product but a community-driven program. It showcases our dedication to enhancing the Renault ownership experience, celebrating our customers’ loyalty, and encouraging them to be ambassadors of the Renault brand.”

With the introduction of Renault Le Club, Renault India continues to innovate and reshape the automotive landscape in the country. The focus is now on community, rewards, and engagement as Renault India takes significant steps to build stronger connections and deliver exceptional value to every Renault customer.